The NYBB Group Research
Advisory Approach
The NYBB Group is a full-service, boutique merger and acquisition advisory firm serving the lower middle market with integrity, professionalism, and confidentiality. Founded in 2003 by Anthony Citrolo and Tony Calvacca as New York Business Brokerage, the firm has evolved into a sophisticated M&A practice focused on small to mid-sized privately held businesses with revenues up to $100 million and EBITDA ranging from $500K to $10 million. The firm operates with a clear thesis: business owners in the lower middle market deserve institutional-quality sell-side processes, exhaustive buyer outreach, and sophisticated transaction management typically reserved for larger companies.
The firm's sweet spot is founder-owned and family-owned businesses with enterprise values between $1 million and $150 million in revenue or $500K to $10M of EBITDA, where operational complexity and confidentiality concerns require specialized expertise. They excel at guiding business owners through the emotional and financial complexities of selling a life's work, balancing transactional rigor with the interpersonal sensitivity that family business transitions demand.
Sector Focus
The NYBB Group maintains active practices across eight industry verticals: manufacturing (precision machining, industrial equipment), distribution and logistics (order fulfillment, warehousing), healthcare (medical practices, home care agencies, healthcare services), HVAC (mechanical contractors, heating and cooling), technology, construction and contractors, insurance, and professional services.
Within manufacturing, the firm has particular depth in precision CNC machining, fabrication, welding, and mechanical assembly. Their distribution practice specializes in fulfillment centers with diverse business-to-business and direct-to-consumer capabilities. The healthcare practice targets primary care practices, medical billing companies, and home care agencies. Their HVAC focus is a result of Kyle Griffith's specialized expertise in mechanical contractors serving the residential and commercial markets.
Deal Track Record
The NYBB Group has completed numerous transactions across their focus industries since 2003. Representative transactions include:
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New Vision Industries, Inc. (precision CNC machining, tool and model services, fabrication, welding) → Producto Group, a strategic merger creating a high-end component manufacturing company capable of precision tooling for medical catheters and unmanned aerial vehicle components. Closed December 31, 2021.
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Pro-Tek / Pro Plus (nationally recognized leader in industrial/commercial kitchen equipment) → Private equity group. The firm significantly exceeded the average selling price by targeting multiple private equity groups nationally and leveraging synergies. Closed February 2020.
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Northeast Order Fulfillment Center (50,000 sq ft fulfillment business serving clients across the Northeast with direct-to-consumer, B2B, hand assembly, contract packaging, and event fulfillment). The firm brokered this transaction for a family business, handling the complicated emotional and operational aspects of the transition. Closed February 2022.
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Pulse Combustion (high-efficiency heating company) → Omnia Mechanical Group, a growing leader in mechanical systems and energy solutions. This strategic expansion deal was completed in December 2025, led by Anthony J. Citrolo.
The firm's representative transactions page lists 40+ completed deals, demonstrating consistent transaction flow across two decades of operation. Their global reach through professional networks and industry connections enables them to identify qualified buyers beyond the local market.
Process & Fee Structure
The NYBB Group runs a highly structured, institutional-quality sell-side process:
Initial Consultation: Understanding goals, objectives, and reasons for selling. Explaining services and capabilities, and gathering information for a formal proposal or engagement letter.
Business Value Assessment: Analyzing and recasting financial statements, providing a Brokerage Opinion of Value (BOV) and Most Probable Selling Price (MPSP), performing detailed operational analysis to articulate business benefits to buyers.
Comprehensive Marketing Plans: Maximum exposure across multiple channels—online listings on high-profile websites, print advertisements in trade journals, targeted direct mail, email campaigns to CEOs and decision-makers, professional telemarketing follow-up, buyer database searches, cooperative selling through national M&A advisor networks, and direct outreach to hundreds of private equity groups and family offices.
Customized Marketing Materials: General summary for broad interest generation and Confidential Offering Memorandum (COM) with detailed financial and operational information for qualified buyers.
Buyer Screening and Qualification: Confidentiality agreements required, buyer financial qualification through Business and Financial Profile forms.
Facilitation and Close: Working with buyers and advisors on due diligence, ongoing negotiation services, documenting contingency satisfaction, coordinating closing responsibilities across all parties.
The firm typically requires exclusivity and engagement fees in the form of monthly retainers credited against success fees. While specific fee structures are not publicly disclosed, their model appears to follow industry standard modified Lehman or success fee arrangements typical of lower middle market M&A advisors.
Buyer Network
The NYBB Group maintains relationships with hundreds of private equity groups, family offices, and strategic acquirers. Their transactions demonstrate access to diverse buyer types:
- Private Equity Groups: Multiple transactions completed with PE buyers, including the Pro-Tek/Pro Plus sale to a national PE group seeking to grow through acquisitions
- Strategic Buyers: Product Group, Omnia Mechanical Group, and other strategic acquirers seeking operational synergies and market expansion
- Family Offices: High-net-worth individuals and family offices seeking acquisition opportunities
- International Buyers: Global reach through professional networks and alliance memberships
The firm's membership in the Alliance of Merger & Acquisition Advisors, Cornerstone International Alliance, and Global M&A Alliance provides access to co-brokering opportunities with M&A advisors worldwide, expanding buyer reach beyond their immediate network.
Competitive Positioning
The NYBB Group differentiates through several key factors:
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Industry Leadership: Kyle Griffith served as 2023 Chairman of the International Business Brokers Association (IBBA), the largest global non-profit serving the M&A industry. The firm's principals hold leadership positions in multiple industry associations, including M&A Source and the New York Association of Business Brokers.
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Team Approach to Transactions: Unlike single-practitioner brokers, NYBB deploys cross-functional teams on engagements—managing partners lead negotiations, specialists run marketing campaigns, financial analysts handle due diligence coordination. The Pro-Tek/Pro Plus transaction demonstrated this approach, with Luis de la Prida running aggressive national marketing, Anthony Citrolo managing financial analysis, and Tony Calvacca coordinating the overall transaction.
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Emotional Intelligence in Family Business Transitions: The firm recognizes that selling a family business is not purely financial—it's a life transition. Their testimonials consistently highlight their ability to balance transactional rigor with sensitivity to the emotional aspects of selling a business that may represent decades of family wealth and identity.
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Sector-Specific Expertise: While many competitors generalize across all industries, NYBB has developed specialized knowledge in HVAC, trucking, distribution, healthcare, and precision manufacturing. This expertise enables more credible buyer conversations and more accurate valuations.
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Institutional-Quality Processes for Lower Middle Market: The firm brings processes typically reserved for upper middle market investment banks—structured data rooms, comprehensive COMs, coordinated due diligence—engagements that smaller brokerages lack the resources to execute.
Not a Fit If
The NYBB Group typically declines:
- Businesses below $1 million in revenue or $500K EBITDA
- Pure asset sales or liquidations (they focus on going-concern enterprises)
- Businesses with significant undisclosed liabilities or legal issues
- Founders seeking limited exposure or quick transactions without proper process
- Startups or pre-revenue companies
- Real estate-only transactions without business operations
Team
The firm is led by four managing partners with complementary backgrounds:
Kyle Griffith, CBI, CM&AP – Managing Partner: 13+ years in M&A, specializes in HVAC, trucking, and distribution. Served as 2023 Chairman of the IBBA Board of Governors, Chief Governance Officer of M&A Source. Graduate of Goldman Sachs 10,000 Small Businesses Program. Founder and CEO of Eminae Network, an advisory network for CEOs.
Anthony J. Citrolo, CPA, CEPA, CM&AA – Managing Partner & Founder: Co-founder of NYBB in 2003. CPA with Certified Merger & Acquisition Advisor and Certified Exit Planning Advisor credentials. Leads financial analysis and deal structuring. Based in Melville, NY.
Tony Calvacca, CBI – Managing Partner & Founder: Co-founder of NYBB in 2003. President of the New York State Association of Business Brokers. Certified Business Intermediary with over 20 years of business brokerage experience.
Luis de la Prida, MBA, CM&AA – Managing Partner: Nearly a decade on Wall Street at J.P. Morgan and Credit Suisse First Boston. Previously founded management consulting and financial advisory firms. Specializes in healthcare, financial services, real estate, and professional services. Member of the Alliance of Merger & Acquisition Advisors, Urgent Care Association of America, and Healthcare Financial Management Association.
Additional Professionals: Mark Travis (M&A Advisor, Central New York branch), Karen Libby (Engagement Manager), Kevin Giraldo (M&A Advisor, Real Estate Professional), and administrative support staff.
Geographic Coverage
Headquartered in Melville, New York (25 Melville Park Road, Suite 82), with additional office in New York City (5 Penn Plaza, 23rd Floor). The firm serves clients nationally but has particular density in the New York Tri-State area (New York, New Jersey, Connecticut, Pennsylvania). Through their alliance memberships and cooperative selling networks, they can represent buyers and sellers across the United States and internationally.
Founded in 2003 as New York Business Brokerage, the firm rebranded to The NYBB Group to reflect its evolution from a main street business brokerage to a sophisticated lower middle market M&A advisory firm. The firm's entities include New York Business Brokerage, Strategic Merger & Acquisition Advisors, and NYBB Commercial Real Estate Inc., providing comprehensive services across M&A, business brokerage, exit planning, and commercial real estate.